Reseller hosting has become one of the largest sectors in the hosting industry. However, before an individual decides to become a reseller of hosting, they may come across a number of opinions about this type of hosting. If you’re considering reseller hosting, here are five common myths about it you should know and the truth for each.
Reseller Hosting is Complicated
Simply put, this is false. Reseller hosting does have a small learning curve, but it’s not complicated. Some will say it’s obscure and a complicated way to start a business, but it’s actually rather convenient and easy.
As a reseller, you become an agent between a larger hosting company and your clients. You don’t need to put in a ton of effort or money to build your reseller business. Resellers don’t need to buy hardware, rent space in data centers or set up security systems.
Competition May Cause Lower Profits
It’s no secret, the hosting industry is very competitive. This scares many out of becoming resellers. However, it’s also important to point out that just about every business in the world needs a website, which requires hosting. They have to get hosting from somewhere.
Web designers, SEO firms and others already working in the website space will be able enhance their offering as a reseller. Even those not working in the space can profit as a reseller with the right marketing.
Resellers Only Need to Bring in Clients for a Few Months
While you could market for a few months and build up a few core clients for your reseller hosting business and then quit, it’s not smart. After building up some clients, you cannot just count on these clients to pay their monthly bills. If you do, you will likely miss out on new and existing clients. Expect to put in consistent effort to build customer loyalty and find new clients.
Clients Will Know You’re a Reseller
You may think your clients will know you’re a hosting reseller and won’t want to choose you for their hosting. This isn’t true. Web hosting provides offering reseller hosting brand it specific for your company. You get to act as an independent hosting provider with 100% anonymity from the actual hosting company.
Offering Support is a Huge Challenge
Prospective hosting resellers often think they need to offer support to their clients. However, you will be in a joint venture with the hosting company, which will take care of the support for you. They will handle server setup, reboots, upgrades and all the support for you.
You Don’t Need Knowledge of Hosting
A huge misconception about reseller hosting is the myth that you don’t need any knowledge of hosting or the hardware you will be selling. This is simply false.
Any product or service you plan to sell requires you to know it. You should have full knowledge of the plans, hardware, resources and specs of your hosting. This will help with the selling and you won’t lose clients due to your lack of knowledge.
These are just six of the many myths about reseller hosting found out there. There are several more. Before you make the decision to become a reseller of hosting, make sure you do your due diligence.