(The Hosting News) – Mozilla last year announced Firefox OS-powered mobile devices would initially become available in Brazil. However, on Thursday, a new report from the BBC noted more availability.
Destination? Europe and America. That’s according to ZTE CEO Cheng Lixin who noted product releases could hit as soon as 2013. ZTE is set to produce some Mozilla OS-powered products.
“Interest and momentum continues to grow in Firefox OS,” Mozilla VP of Products Jay Sullivan commented, according to Bloomberg.
And despite a push by Mozilla, the platform’s commercial success remains very much in question. It’s no guarantee. “To expand beyond niche status, Firefox OS will need to address at least three main challenges; they have low brand awareness among smartphone consumers worldwide, a limited retail presence in the influential United States market, and a relatively modest ecosystem of supporting apps and services,” commented Strategy Analytics in a research post.
Firefox OS is unique to the market, basing most of its power off coding language HTML5. Mobile devices carrying the platform are currently on display at CES 2013.
Earlier this week, a Mozilla developer at the convention emphasized Firefox OS’s integration with lower end devices, something that could help the product in markets where consumers can’t afford high end offerings from Apple and Android.
Mozilla’s mobile OS is also expected to receive availability from Sprint and Deutsche Telekom, along with others.