(The Hosting News) – An attractive model making out with a geeky tech guy: That’s the concept top domain registrar Go Daddy is rolling with for one of its Super Bowl advertisements.
In the spot, Go Daddy girl Danica Patrick explains there are two sides to the web host, the “sexy side” along with the “smart side.”
Israeli model Bar Refaeli represents the “sexy side” while the geeky tech nerd is represented by actor Jesse Heiman who plays “Walter.” Walter is decked out in a geeky outfit, glasses and has his handy laptop nearby.
“Together, they’re perfect,” proclaims Patrick as the two people begin kissing. As the kiss ends, the commercials ends with Go Daddy displaying, “Get your domain and website at GoDaddy.com.”
Refaeli is a high profile model also known for having dated actor Leonardo DiCaprio.
According to a report from Adweek.com, the kiss took 45 takes to complete.
“It’s gross, disturbing and probably a massively successful method of bolstering Go Daddy’s name recognition,” explained USA TODAY writer Chris Chase in a report from the publication.
Go Daddy was also expected to highlight its .CO offering during another ad spot. The top web host has been advertising during the Super Bowl for a number of years. To view the advertisement, visit: http://www.youtube.com/watch?feature=player_embedded&v=o-3j4-4N3Ng