(The Hosting News) – New gTLDs being introduced later this year are bringing with them cyber-squatting concerns among some web activists – but internet regulator ICANN has a plan.
According to a BBC report on Tuesday, the organization is launching something called the Trade Mark Clearing House, otherwise known as “TMCH.” The platform will provide companies with the ability to pre-register domains preceding the “sunrise” period.
Cyber squatters often register domains and don’t do anything with them, often demanding unfair amounts of money from entities which have a genuine use for them.
THCH is expected to last for a thirty day period. The platform will also notify companies when someone applies for a domain featuring their likeness.
Via the BBC’s report, project consultant Jonathan Robinson explained the project as such: “So, for example, if someone applies for the suffix Apple, Apple will be able to see what the website is selling – whether it is a local orchard or someone selling fake Apple computers.”
New TLDs expected to hit in the fall include .MUSIC, .NEWS, .ABC, .PIZZA, .SITE, .PAY and hundreds more.
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