Houston, Texas – (The Hosting News) – February 4, 2009 – The Planet privately held dedicated hosting company, has welcomed the addition of the ecarlist firm to its dedicated hosting client roster, which provides critical data for inventory management, pricing analytics, search engine optimization, marketing and web site design for its customers.
According to J.D. Power and Associates, an industry research firm, approximately 75 percent of all car shoppers use the Internet when evaluating car purchases.
Len Critcher, Chief Executive Officer of ecarlist explained, ”Technology and the Internet have created a monumental shift in pairing buyers and sellers for automobile purchasesDealers are facing new challenges to ensure their inventories are current, and their sites always up and running, particularly in today’s difficult environment. The services we provide enable them to take full control of their online marketing and be more competitive, backed by the critical data required to make strategic marketing decisions for their businesses. Our SaaS (Software as a Service) solution means customers count on us to have this information available around the clock, and that’s why we switched to The Planet. The company’s corporate stability and reputation, its reliability and scalability gave us the confidence to make the change.”
Steve Kahan, Vice President of marketing and product management for The Planet remarked, ”’We hear time and again from customers that they select The Planet for our world-class data centers and enterprise-quality network. With the broadest complement of products and services in the industry, we offer customers the power to choose the precise solutions and services for their IT infrastructures.”
Len Critcher spent the early years of his career in the advertising industry, counseling clients on the best methodologies for building visibility. From ad placements, video production, radio, television and online media, Critcher