Victoria, British Columbia – (The Hosting News) – December 9, 2005 – In a phenomena that has replayed itself in several of the last holiday seasons, the hottest holiday gift – the newest console
from Microsoft, the Xbox 360 – has become a precious commodity on eBay as the item continues to sell out of stores
across the nation.
Buyers are turning to eBay in an effort to get their hands on
the latest craze in the video gaming market. In fact, the first week after its
launch (November 22nd, 2005 – November 28th, 2005) Xboxes were selling at an
unbelievable rate of 1 every 13 seconds during peak times. Based on Terapeak
analysis of eBay data, over $23 million worth of Microsoft Xbox
360s were sold in the first week.
The following research was completed using Terapeak’s web-based research tool to set price filters on completed transactions of Xbox 360 systems priced greater than $250 and less than $1500. The demand for Xbox was well above the standard with a staggering average of 19 bids per successful listing. In fact, over 586,035 bids were placed on 39,562 systems. The success rate for Xbox 360 systems listed on eBay.com was 78.2%. The average selling price for units sold was $718 per unit.
It is interesting to note that the majority of listings took place primarily between 8AM-12PM PST and in the evening between 2PM-7PM PST. 92% of the listings were auctions and approximately 65% of those transactions were 1-day duration listings. eBay.com Picture Services and Bold features were the most used selling tactics by eBay sellers.
Since the first week demand has dropped to an average of 15 bids per successful listing. The success rate and average price of Xbox 360 auctions have also come down. They are now 75.4% and $702, respectively.
Terapeak is an advanced research tool for analyzing eBay consumer transaction data. Terapeak’s data and analytics tools look at data from eBay as far back as January 1st, 2004.
To learn more about Terapeak, please visit: www.terapeak.com.