Ensim Ignite Offers Essential, Value-added
Marketing and Sales Tools for Attracting More Customers and Increasing Profits
Ensim Corporation, the global leader in hosting automation software, today
launched Ensim Ignite, the industry’s first solution that empowers hosting
service providers (HSPs) to move beyond solely Web site hosting and to offer
their customers the sales and marketing tools necessary for a successful online
presence. Ensim Ignite gives HSPs the ability to competitively offer value-added
services that attract more customers and generate more profits with little
additional work. This new solution is available to all hosting companies, even
those who do not use Ensim software.
Ensim Ignite lets HSPs offer a broad selection of services that help their
customers enhance their Web sites and operate a more successful online business.
Specifically, Ensim Ignite includes e-mail marketing, search engine submission,
merchant services and SSL certificates.
“Never before has a hosting software vendor researched and packaged such a
robust set of tools that can better our business and help us be more
successful,” said George Roberts, president and CEO of Interjuncture.com.
“Ensim Ignite is reinventing the way we attract new customers, giving us an
effective way to compete in today’s hosting environment. And, Ensim pays us for
every customer who purchases a service. It’s a no-brainer.”
With Ensim Ignite, HSPs generate increased revenues and profit. They receive a
percentage of revenue generated by services that their customers buy. And,
because customers purchase services directly from the individual vendors, HSP
are not burdened by costly customer support or billing expenses.
Ensim Ignite also lets HSPs attract more customers while strengthening existing
customer loyalty. With Ensim Ignite, they can move beyond simply hosting a
customer’s Web site to offering a complete solution for effectively marketing
the customer’s business and products online. Smaller HSPs can now successfully
compete against large service providers who offer comparable solutions. And,
Ensim Ignite is available to all HSPs, regardless of the brand of hosting
automation software they support.
“Ensim Ignite empowers smaller HSPs to offer the same complete solution as
larger service providers but without all the upfront resource investments,”
said Steve Dauber, vice president of marketing at Ensim Corporation. “This
results in HSPs gaining new customers and generating higher profits.”
Ensim Ignite takes little work to implement on the part of the HSP. The solution
provides HSPs with comprehensive marketing materials to successfully promote the
new services, including pre-designed Web banners, templates and e-mail
campaigns. All of the materials are readily available from the Ensim Ignite
marketing portal. Ensim Ignite also provides hosters with a free e-mail
marketing service that they can use to communicate the benefits of Ensim Ignite
to their customers.
Ensim Ignite currently includes the following solutions:
Search engine optimization offers the latest promotional tools that help to
increase a business’s ranking on search engines and directories. This raises the
visibility for an organization while driving prospects to their Web sites each
day. This service is being provided by Submitnet, Inc.
E-mail marketing services enable users to build and manage permission based
lists and create and send professional emails, utilizing 50 customizable
templates. In addition, users can track their results with no technical
expertise necessary. The e-mail service is compliant with new anti-spam
regulations. This service is being provided by Roving, Inc.
Merchant services enable businesses to start selling their products and
accepting credit card payments over the Internet quickly and easily. This
service is being provided by PaySystems Corporation.
SSL Certificates enable businesses to securely collect sensitive information
online, giving consumers confidence that their transactions are safe. This
service is being provided by VeriSign, Inc.
Ensim Ignite Availability
Ensim Ignite is available immediately at no charge. HSPs can learn more about
this service, or sign up for Ensim Ignite, by visiting http://www.ensim.com/products/ignite/index.html
About Ensim Corporation
Ensim Corporation is the global leader in developing and providing software
solutions for the Web and application hosting industry. Over 18,000 service
providers worldwide use Ensim’s products to automate the provisioning, metering
and management of their hosting offerings. Ensim’s professional-grade software
currently hosts more than 500,000 Web sites and five million mailboxes, with an
annual growth rate exceeding 100 percent. The company’s comprehensive product
line includes control panels, virtual private servers, server management, as
well as the industry’s first Operations Support System for hosting applications.
For more information, please visit our Web site at www.ensim.com, or call toll
free 1-877-693-6746 within the United States, or 1-408-745-3300 if you are
calling from outside the United States.
Ensim and the Ensim logo are registered trademarks of Ensim Corporation and
WEBppliance is a trademark of Ensim Corporation. All other trademarks or
registered trademarks contained herein are the property of their respective
For more information, contact:
Helen K. Thorvald
PR Manager, Ensim Corporation