Los Angeles, California – (The Hosting News) – February 27, 2009 – Search, video, mobile and social media marketing services consulting firm, Infuse Creative, has acquired former Google Executive, David Mr. DiNucci, as its new Senior Vice President of Infuse Creative’s entertainment division business development.
Mr. DiNucci’s extensive Google search and marketing experience for Google entertainment customers gives him a unique perspective on entertainment marketing and in his new position at Infuse Creative, Mr. DiNucci will focus on connecting industry leading, search marketing (One Infuse Creative movie studio client paid less than 1/4th their top 4 competitors cost per click), video marketing, social media and mobile marketing results and cost savings to the entertainment sector via focus on theatrical, television, cable, home entertainment/DVD, iPhone/mobile, video games and online gaming, music, literary publishing, and more.
At Google, Mr. DiNucci was one of the first employees to work on Google AdWords, where he was the founding member of the AdWords phone team and the national agency team. As Senior Client Services Coordinator, he helped hire and train a team of over 100 people to provide top quality service for Google clients. After becoming the first Senior Associate in Online Sales and Operations, Mr. DiNucci handled over $30 million in AdWords business per year, working with top brands and clients, including New Line Cinema, Fox Television, Warner Bros. and the Venetian Resorts in Las Vegas.
He moved on to work as an Account Manager with Google Audio, which offers paid media advertising on terrestrial and satellite radio. Before joining Google, Mr. DiNucci had a decade long career in Silicon Valley during which he worked for various high tech companies, including SGI, Yahoo, Tellme and VeriSign.
Gregory Markel, CEO of Infuse Creative remarked, ”We were the first agency to take movie studios into SEO, search fed trailer and ticket sales, CPA conversion tracking, local, mobile, social media and video, and now, with David on board we can be even more effective in helping them generate trailer views and sell tickets at the lowest possible CPA.”
Gregory Markel and Infuse Creative were first to take record labels, movie studios (100+ films and counting), television networks and literary publishing companies into SEO, paid search, CPA conversion tracking, local, mobile, video and social media marketing.
Gregory Markel and Infuse Creative have provided search, video, mobile and social media marketing services, consulting, and technology to a diverse range of clients over the years, including; CBS (24/CSI), FOX (Arrested Development/Real Life), The National Geographic Channel, New Line Cinema (7 years), Atlantic Records, EA Sports, (The Sims), Warner Bros., Lionsgate, USA Films, Participant Media, James Patterson, The BBC, Ed Hardy, Led Zeppelin, Music.com, The Beatles, Eminem, Pink Floyd, The Rolling Stones, Reality Executives International, Sony, Universal Vivendi, Mazda, Gibson Musical Instruments, Pacificare, Secure Horizons, and many more.
With the largest index of websites available on the World Wide Web and the industry’s most advanced search technology, Google Inc. delivers the fastest and easiest way to find relevant information on the Internet. Google’s technological innovations have earned the company numerous industry awards and citations, including two Webby Awards; two WIRED magazine Readers Raves Awards; Best Internet Innovation and Technical Excellence Award from PC Magazine; Best Search Engine on the Internet from Yahoo! Internet Life; Top Ten Best Cybertech from TIME magazine; and Editor’s Pick from CNET. A growing number of companies worldwide, including Yahoo! and its international properties, Sony Corporation and its global affiliates, AOL/Netscape, and Cisco Systems, rely on Google to power search on their websites. A privately held company based in Mountain View, California, Google’s investors include Kleiner Perkins Caufield Byers and Sequoia Capital.
To learn more about Infuse Creative, please visit: www.infusecreative.com.