Verio, a subsidiary of NTT Communications and a leading global IP solutions provider; NBC Sports; and GolfServ, the premier provider of online golf content, today announced they will continue a joint sponsorship of the 15th Annual American Century Championship, providing round-the-clock coverage of the most prestigious and richest celebrity tournament in golf. The 54-hole event, played at scenic Edgewood Tahoe Golf Course on the shores of Lake Tahoe, features current and former professional athletes and entertainers who have a USGA registered handicap of 10 or less, competing for $500,000 in prize money.
Live coverage will be broadcast on NBC Saturday, July 17 from 3-5 p.m. EDT, and on Sunday, July 18 from 3-6 p.m. EDT. Friday’s round will be televised by The Golf Channel from 4:30-7 p.m. EDT. GolfServ’s Golf.com, hosted by Verio, is the exclusive site of NBC Sports’ golf telecasts and will provide breaking news stories and real-time scoring updates from the event. More than 500,000 users are expected to log-on to Golf.com during the American Century Championship.
As an associate sponsor of the Tahoe event, Verio will work with Golf.com to provide cutting-edge hosting solutions for the site’s golf content. As the preferred Web hoster for Golf.com, NTT/VERIO Managed Hosting provides the site with a complete managed hosting and security solution, including NTT/VERIO Smart Content Delivery (SCD), a caching solution further enhancing the performance of the site during high-profile events. Mike Caspar, chief technology officer of GolfServ, said “Our SCD solution has allowed Golf.com to handle more than five times the traffic previously handled, without adding additional servers or bandwidth to our solution. We hit a new high watermark in terms of unique visitors and page views with each successive major tournament, and we’re expecting another flood of visitors with the American Century Championship tournament.”
Dozens of celebrities will compete in this year’s event, including well-known names such as Donald Trump and Carson Daly, plus sports figures Michael Jordan, John Elway, Peyton Manning and Charles Barkley.
“This event has carved out a permanent niche in the golf and sports television landscape,” stated Jon Miller, senior vice president of programming for NBC Sports. “Verio and GolfServ are industry leaders and the Golf.com site complements our coverage, providing fans with around-the-clock detail on what’s happening in Lake Tahoe.”
“Golf.com is one of the best-known sites in golf, and Verio is pleased to be supporting their hosting and security needs as the site continues on its steady growth path. Verio is also excited to continue its relationship with NBC Sports as a sponsor of this tournament,” said James Treuting, president of global sales for Verio. “This major sporting event presents Verio with a considerable opportunity to increase visibility with customers and partners and we appreciate the opportunity to work with these organizations on continuous coverage of the championship.”
The American Century Championship has donated more than $2 million to charity over the years and has set a 2004 goal of raising $750,000 for the Mark Cuban Foundation’s Fallen Patriot Fund, which provides support for the families of American soldiers killed or injured in Iraq. Cuban, the billionaire businessman, philanthropist and owner of the Dallas Mavericks, matches every dollar raised at the tournament through live auctions, fundraising events and individual donations from the celebrities and sponsors.
GolfServ is the premier provider of online golf content, commerce and services. GolfServ’s interactive content and tools allow golfers to follow the professional tour, improve and manage their game, track and analyze their online handicap, search for courses in the U.S. and Canada, find instruction, purchase golf equipment and much more. GolfServ distributes its content to hundreds of sites across the Internet, including GolfServ’s flagship site, Golf.com, Yahoo! Golf, MSN.com, FoxSports.com, the America Online service, NBCSports.com, MSNBC.com, Knight Ridder’s RealCities Network, NYTimes.com, Excite and iWon.com. With this comprehensive network, GolfServ is the leading conduit between golfers and companies that want to reach golfers, and delivers the most cost-effective, targeted and highly efficient marketing program on the Web. Founded in 1998, Chicago-based GolfServ is backed by NBC Sports, The New York Times Company, Comdisco Ventures and angel investors. To learn more about GolfServ, visit http://www.golf.com or http://www.golfserv.com or call 1.877.465-3337.
Verio Inc. is a wholly owned subsidiary of NTT Communications (NTT Com), which provides long distance and international telecommunications reaching over 200 countries worldwide. Verio is one of the world’s largest operators of Web sites for businesses and a leading provider of global IP solutions. NTT Com and Verio market their global IP solutions under the NTT/VERIO brand. The company offers businesses a broad range of Internet services, including Web hosting, dedicated access, virtual private networks, and managed service offerings, among other enhanced services. Verio supports its operations with highly reliable and scalable global infrastructure and systems including the NTT/VERIO Global IP Network, and provides Web hosting services to customers in more than 146 countries. The combination of Verio and NTT Com offers services to meet the growing and diverse needs of all businesses, including small to medium businesses, large global enterprises and multi-national corporations. More information can be found at www.verio.com and www.ntt.com/index-e.html.
Verio and the Verio logo are trademarks and/or service marks of Verio Inc. in the United States and other countries. All other names are trademarks or registered marks of their respective owners. (C)2004 Verio Inc. All rights reserved.