New Publication from Montgomery Research, Inc. to Focus
on Affiliate Marketing
SAN FRANCISCO–(BUSINESS WIRE)–Dec. 29,
2003–Revenue, the first magazine focused on the fast-growing field of Internet
affiliate marketing, will launch January 14th, Montgomery Research, Inc.
“We’re very pleased to be launching Revenue to serve a
growing audience at a time when many other business and technology magazines are
struggling. We’ve found tremendous demand from affiliates, merchants and
advertisers for this publication,” said Publisher Nick Smith.
explores the strategies, technologies, designs and best-practices that help
affiliates and merchants achieve success in affiliate marketing, a fast-growing
area of e-commerce in which independent Web publishers, usually operating as
small businesses, generate commissions by introducing consumers to the sites of
Thousands of affiliate programs involving over 1
million affiliates collectively generate more than $1 billion in revenue for
merchants that include large retailers such as Target, Eddie Bauer, Blair Corp.,
Amazon.com and hundreds of other well-known corporations in the U.S. and around
“We view affiliate marketing as an important stage in the
growth of e-commerce that will benefit consumers and merchants with better Web
content, higher ethical standards and competitive pricing,” said Editor-in-Chief
Tom Murphy, who leads an all-star team of business journalists, marketing
experts, affiliates and industry practitioners.
Revenue will be
available through major book and magazine dealers. It will also be sold through
subscriptions, including those offered through the magazine’s own affiliate
marketing program at www.revenuetoday.com.
About Montgomery Research
Montgomery Research publishes thought leadership initiatives
that focus on the convergence of business and technology. Montgomery Research
works in partnership with e-business visionaries and experts to define industry
trends. Find out more about Montgomery Research at www.mriresearch.com.