(Pink Sheets:NTPA – News), a market leader in broadband gateways and service
delivery software, today announced eSite Builder version 4.0.
Netopia’s eSite platform is a turnkey Web site development and
management solution that enables carriers and Internet service
providers to cost-effectively deliver fully-customizable Web sites to
their small business customers as a value-added service. Containing
more than 75 new feature and performance innovations, eSite Builder
4.0 has been designed to make it easier and even more efficient for
Web development houses to produce, deploy, and manage thousands of
privately-labeled Web sites.
With eSite Builder 4.0, carriers and service providers can choose
from hundreds of templates, which can be modified using “What You See
Is What You Get” (WYSIWYG) editing tools with seamless backend data
integration. For mass-site fulfillment houses, this provides greater
versatility in creating and servicing a higher volume of
custom-branded Web sites in less time, thereby increasing staff
efficiency, boosting customer loyalty and improving their return on
“The evolution of the eSite platform reflects the changing
landscape of people’s online habits and what our service provider
partners need in order to increase the profitability of their Web
hosting services,” said Jeff Porter, vice president of product
marketing at Netopia. “The numerous enhancements found in eSite
Builder are derived from our experience in hosting tens of thousands
of sites for leading carriers and service providers and reinforce our
leadership position within the Web site hosting market.”
Major new features in eSite Builder 4.0 include:
- Click-It Editing(TM): eSite Builder’s point-and-click WYSIWYG
editing brings ease-of-use and flexibility to the process of
Web site creation and editing. Similar to arranging a Windows
desktop, users simply drag and drop content boxes, images, or
other elements to more easily customize the look and feel of
- Dynamic Template and Style Sheets: To meet the challenges of
today’s demanding hosting environment, Web site pages can be
assigned a unique template or share a common template that can
automatically update changes to all corresponding pages. With
access to eSite Builder’s asset library, Web site designers
can source images and content from a single location and
leverage the Cascading Style Sheets (CSS) function to insure
consistent design elements and content throughout the site.
This approach greatly improves design efficiency and conserves
bandwidth for faster site response.
- Vertical Market Customization: Web site designers may select
from a series of market-specific templates such as
foodservice, hospitality, floral, and others that are tailored
to meet the outward facing and backend needs of their
customer’s respective industry.
- Third-Party Data Integration: eSite Builder’s standards-based
technology integrates with third-party CRM solutions for rapid
access and fulfillment of managed sites.
- Search Engine Optimization (SEO) Wizard: By analyzing all
indexed site content and META tags, eSite Builder 4.0’s search
engine optimization wizard promotes greater site visibility on
popular online search engines as a critical benefit for the
small business customer. Additionally, manual changes to META
tags may be made to individual pages based on intuitive
suggestions offered by the SEO wizard.
- Scaleable Standards-Based Technology: the eSite platform uses
the latest in industry Web-hosting technology, such as W3C,
Java, Flash, and XML.
- Multi-language Support: To address the needs of a growing
number of service providers tasked with creating multi-lingual
sites, eSite Builder Web designers can now create individual
pages that support any language.
eSite Builder 4.0 is available immediately to Netopia’s carrier
and service provider partners and is also incorporated in Netopia’s
turn key Hot Spot solution for splash page and walled garden Web site
development. For more information and a tour of eSite Builder’s new
features go to http://www.netopia.com.