October 7, 2004 – ( TheHostingNews.com ) RegisterFly.com, a global industry leader in domain registration, web hosting and related services, today announced a strategic partnership with Jayde Online, Inc., an internet-focused publisher of email newsletters and developer of niche and general search engines. The alliance incorporates the web site paid inclusion program provided by Jayde’s web search engine, ExactSeek.com, into RegisterFly’s service offerings. ExactSeek’s target market has been small to medium-sized web-based businesses that find it difficult to compete in the increasingly expensive pay-per-click arena. The affordable site inclusion service offered by ExactSeek has proven a hit since its launch last year and is expected to be well received by RegisterFly’s base of 375,000 customers.
“We are excited to offer our growing customer base an innovative yet effective program provided through ExactSeek. More and more of our customers are looking for ways to increase their sites ranking and awareness throughout the internet. ExactSeek’s Flat rate PI program perfectly complements our recently expanded Site Promotion services which allow small to medium-sized businesses to gain exposure affordably”, said Terry Kocek, Vice President of Sales for RegisterFly.com. “The ExactSeek Paid Inclusion service will allow our customers to gain significant exposure for their online business at a fraction of the cost of conventional PPC search engine advertising”.
At a time when other search engines are abandoning the paid inclusion concept, ExactSeek has steadfastly refused to join the stampede to pay-per-click advertising and instead has created a hybrid system that provides advertisers with standout exposure at flat fee rates. Jayde Online CEO, Mel Strocen, predicts that despite recent search engine trends paid inclusion will make a comeback. “The web doesn’t need another PPC search engine,” Strocen stated. “We need to see innovative paid inclusion programs that offer advertisers fast indexing, prominent display options and affordable rates. RegisterFly’s recognition of the value offered by our PI program to web-based businesses made partnering with them an easy decision.”