Recent multi-million dollar domain name sales are further proof that the Internet business is back to levels only seen in 1999 and 2000. CreditCards.com recently sold for $2.75 Million and late last year, Men.com sold for $1.3 Million. “We haven’t seen this type of activity since 1999 when we sold Autos.com for $2.2 Million and WallStreet.com for $1.03 Million,” said Monte Cahn CEO of Internet domain registrar and domain resale specialist Moniker.com . “This has been a banner year. We assisted in the sale of Me.com for $460,000 and we have had several major sales including Truck.com and Stop.com .”

Moniker represents three other popular domain names expected to sell for millions of dollars: consulting.com , candy.com and hell.com . “Every day thousands of people type in these domain names. There is incredible value in owning the single word descriptive terms for an industry,” noted Eric Harrington, President of Moniker.com . “The opportunity to own domains like these is extremely rare because industry leading companies will buy these domains and most likely never sell them again.”

The trend for more valuable domain purchases is just one indicator of expensive Internet real estate. Search Engine Marketing is hot, as evidenced by all of the interest in the Google IPO while Pay Per Click search terms are rising as bidding heats up. The term “Domain Name” is being bid on at $10.00 per click and the term “Domain” is at $7.01 per click on the Yahoo! and Overture network.

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