Ensim Corporation, the global leader in hosting automation software, today announced that it has named Shay Mowlem as vice president of marketing and alliances.
Mowlem provides global leadership on positioning Ensim and is responsible for building and communicating the Ensim brand and driving Ensim’s product and alliances strategies. He oversees corporate marketing, product marketing, product planning and business development.
"Shay brings a host of experience to Ensim, notably his understanding of the service provider market, extraordinary knowledge of marketing software solutions and proven track record in contributing to the success of growth-oriented companies," said Sandip Gupta, Ensim’s president and CEO. "His executive and management experience with fast-paced, innovative and market leading teams will ensure that solutions offered by Ensim will continue to exceed our customer and partner expectations in value and return-on-investment."
Mowlem has held numerous leadership positions and brings extensive experience in product planning and marketing. He has a solid record of creating and communicating business and marketing strategies for a number of successful enterprise software companies. Prior to joining Ensim, Mowlem served as the vice president of product management and product marketing at Portal Software where he played a lead role in expanding Portal’s footprint from an IP billing software startup to a dominant provider of revenue management solutions for the global communications market.
"Ensim has unparalleled expertise in hosting automation solutions to satisfy the requirements of the growing service provider market," said Mowlem. "Coupled with a next-generation product line, Ensim is poised to lead the way in helping service providers that offer hosted services to get to revenues faster with the lowest service delivery costs."