Los Angeles, California – (The Hosting News) – May 9, 2006 – Performance web hosting company, Globat.com, is sponsoring a family of three from Schulenburg, Texas on a 400 mile drive to a St. Louis, Missouri-area White Castle in order to eat 100 hamburgers each.
As in the film, ”Harold and Kumar Go to White Castle,” the participants, e-Bay’er Terri Scott, daughter Kerri Gomez, and Kerri’s boyfriend GW Whitfield, wanted to taste and experience the infamous ”Sliders” so badly that they created an auction on eBay to finance the trip.
On May 9th, the hamburger-eating marathon will kick and each person will be required to finish all 100 hamburgers without leaving the restaurant. Throughout the trip and at the restaurant, they will be promoting Globat.com and its marketing web site ”DefyingGravity.com” by displaying the company’s logos on their vehicle, wearing temporary Globat.com tattoos, communicating through CB radio with fellow roadies and handing out Globat.com merchandise, such as t-shirts, hats and stickers.
Ben R. Neumann, President and CEO of Globat.com commented, ”Talk about loving your beef! These three Texans certainly give Harold and Kumar a run for their money. It is electrifying ideas and events such as this we are happy to get behind to make people see that creativity is still key, and that web hosting is not as unexciting as it might sound to some folks.”
Globat.com has recently launched a wave of sponsorships and events such as a sponsored birth, and a tattooed human billboard under the banner of ”Defying Gravity,” with the ultimate goal to launch at least one such special event in each of the 50 states.
Globat, LLC provides web hosting to over 75,000 customers worldwide. Globat.com founder Ben R. Neumann, a two-time Entrepreneur of the Year award nominee, was a pioneer of the budget web hosting industry in 1994 when he founded Icom.com, which was sold to Interliant in 1998 and is today owned by Interland. The company is privately held and headquartered in Los Angeles, California.
DefyingGravity.com is dedicated to new, unique, outrageous, and sometimes slightly crazy marketing ideas and events. Globat.com founders Ben R. Neumann and Chris Ueland started this marketing trend and web site in early 2006 as part of their vision to bring new and exciting marketing trends to life, while bridging the gap between modern and traditional media. Word-of-mouth or evangelist marketing was and is in the forefront of this new and exciting venture, which plans to sponsor at least one outrageous marketing event in every one of the 50 states.
To learn more about the Defying Gravity web site, please visit: www.defyinggravity.com.
For more information about Globat.com, please visit: www.globat.com