West Chester, Ohio – (The Hosting News) – August 20, 2008 – Web hosting industry resource firm, iNET Interactive, has acquired print publication serving the search engine industry, Search Marketing Standard.
The acquisition also includes associated web properties, SearchMarketingStandard.com, PayPerClickUniverse.com and SEMCompare.com. Launched in early 2006, with the goal to provide readers with practical, relevant and easy-to-understand Internet Marketing information, Search Marketing Standard magazine has grown from a newcomer in the field to an authoritative resource used by over 50,000 search engine advertisers and Internet marketers. Search Marketing Standard’s websites incorporate user-contributed ratings, reviews, and discussion along with professionally-produced, instructional content focused on helping businesses succeed within the rapidly growing field of search and Internet marketing.
Troy Augustine, President and CEO of iNET remarked, ”We are very excited to be able to add Search Marketing Standard to iNET Interactive’s portfolio of media brands. Search Marketing Standard is a strong brand, and it is a perfect complement to our strengths in the web development and web hosting areas.”
The addition of Search Marketing Standard is a natural extension for iNET Interactive, further strengthening its position as the leading media company serving Internet professionals and technology enthusiasts. The iNET Interactive portfolio also includes Web Hosting Talk, the largest online community serving the web hosting and hosted services industry, and Hot Scripts, the largest directory of scripts for the web development community.
Search Marketing Standard was founded by Boris Mordkovich and Eugene Mordkovich and headed by the Editor-in-Chief, Andrey Milyan. Boris will remain engaged with Search Marketing Standard as an advisor while Andrey Milyan will remain editor-in-chief joined with other Search Marketing Standard veterans to continue their sales and editorial roles.
Mr. Mordkovich added, ”Troy and his team fully embrace the commitment our team has given to our loyal readers and advertisers in producing a high-quality publication and online media properties. We have complete confidence that iNET Interactive will continue to grow and develop Search Marketing Standard with the same energy and dedication that we poured into it.”
Search Marketing Standard is the leading print publication covering the search marketing industry along with its associated online properties, including PayPerClickUniverse.com and SEMCompare.com. It was launched in early 2006 with the goal to provide readers with practical, relevant and easy-to-understand information that they could apply to directly improve their search engine marketing campaigns.
Founded in 2002, iNET Interactive embraced social media before the term was coined. iNET Interactive operates some of the most prominent online communities, including Web Hosting Talk and HotScripts.com, designed for technology professionals and technology enthusiasts. Its vertically-focused communities incorporate user-contributed ratings, reviews, and discussion augmented with professionally-produced content.
To learn more about iNET Interactive, please visit: www.inetinteractive.com.
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