(The Hosting News) – Panopta, a leading provider of advanced monitoring and outage management solutions, launched an independent monitoring campaign aimed at understanding which retailers had the most available websites during Black Friday and Cyber Monday. Panopta monitored over 130 sites of the most used and highly trafficked e-commerce sites, including purely online retailers as well as brick and mortar stores with an online presence.
Among the winners were the larger retailers such as Amazon, Wal-Mart, and Macy’s, which had zero downtime on their respective websites. On the flipside, outdoor gear retailer, The North Face had over six hours of downtime and JCPenney, and Express also experienced significant downtime on Cyber Monday. From the looks of it, the larger one-stop-shop retailers have the most uptime while the more specialized niche players need some work.
On Cyber Monday, page load times across all sites were up an average of 32 percent over previous average load times, with some sites suffering more than others. For example, department store, JCPenney took on average more than ten times as long to load pages versus the previous Monday and discount shoe retailer, DSW, more than seven times as long. At the other end of the spectrum, a number of sites including Amazon, Apple, Red Envelope and clothing retailer Gap stores (Banana Republic, Old Navy and Gap brands) had significantly faster load times, suggesting they had ramped up resources or streamlined sites to better handle the increase in traffic.
“I am surprised to see this many retailers, both large and small, experience such downtime during a busy holiday. Most sites were down for only a few minutes, but there were some that were down for a long while, definitely impacting the retailer’s revenues,” said Jason Abate, CEO and Founder of Panopta.
Panopta embarked on this study because it wanted to show that even the largest retailers can experience downtime on their website and on such a busy holiday, services like Panopta are extremely important in ensuring that revenues are not lost.
For the full details and ongoing updates throughout the holiday season, please visit http://bit.ly/panblkmon
Panopta is a leading provider of advanced monitoring and outage management tools for small and large companies who need to effectively manage service interruptions of the complex, multi-tiered online infrastructure. The core team at Panopta has extensive technology development and technical operations experience, with extensive experience at some of the largest web hosting companies in the world. Panopta manages an international monitoring network, with locations available throughout North America, Europe, Asia and South America. For more information, please go to http://www.panopta.com